Sonya Terjanian uses the power of words to bring brands to life. A veteran of ad agencies in Philadelphia, New York, and San Francisco, she’s overseen campaigns for a wide spectrum of consumer brands—including Hanes, Bank of America, eBay, Disney, and NBCUniversal. As Creative Director at Lucid Group, she’s led medical communications for global pharmaceutical and biotech brands such as Tylenol, Johnson & Johnson, and Enfamil.